{"id":1839,"date":"2007-06-11T16:01:00","date_gmt":"2007-06-11T22:01:00","guid":{"rendered":"http:\/\/www.nmpolitics.net\/index\/2007\/06\/richardson-releases-clever-tv-advertisement-stays-at-10-percent-in-new-hampshire-campaigns-out-west\/"},"modified":"2007-06-11T16:01:00","modified_gmt":"2007-06-11T22:01:00","slug":"richardson-releases-clever-tv-advertisement-stays-at-10-percent-in-new-hampshire-campaigns-out-west","status":"publish","type":"post","link":"https:\/\/nmpolitics.net\/index\/2007\/06\/richardson-releases-clever-tv-advertisement-stays-at-10-percent-in-new-hampshire-campaigns-out-west\/","title":{"rendered":"Richardson releases clever TV advertisement, stays at 10 percent in New Hampshire, campaigns out west"},"content":{"rendered":"

\"\"<\/a>Gov. Bill Richardson<\/a> began airing today the follow-up to two humorous television advertisements that are likely the primary cause of his recent climb in polls in Iowa<\/st1:state> and New Hampshire<\/st1:place><\/st1:state>. <\/p>\n

<\/o:p><\/p>\n

After Richardson<\/st1:place><\/st1:city> began airing the first two so-called \u201cjob-interview\u201d ads<\/a> several weeks ago, he climbed from below the margin of error to between 8 and 10 percent in several polls in both early primary states. The humorous ads, which poke fun at Richardson<\/st1:place><\/st1:city> while highlighting his r\u00e9sum\u00e9, have become one of the hot topics of the presidential campaign.<\/p>\n

<\/o:p><\/p>\n

Today, Richardson<\/st1:city> began airing the third ad in the series, a 30-second spot that begins with Richardson<\/st1:city> talking about his assertion that New Mexico<\/st1:place><\/st1:state> is the clean energy state and has done more than any other to fight global warming.<\/p>\n

<\/o:p><\/p>\n

The interviewer looks increasingly frustrated as Richardson touts his record, and finally cuts in to say, \u201cBut what I asked you was, \u201cif you were a tree, what kind of a tree would you be?\u2019\u201d<\/p>\n

<\/o:p><\/p>\n

Richardson<\/st1:place><\/st1:city> shakes head at interviewer and looks disappointed.<\/p>\n

<\/o:p><\/p>\n

The ad may not be quite as brilliant as the first two, but it\u2019s still clever. Two debates and a nationally televised interview earned Richardson<\/st1:place><\/st1:city> criticism for talking about his qualifications instead of answering the questions that were asked. Here\u2019s his response. It\u2019s as if he\u2019s saying to the media, \u201cI\u2019m not answering your questions because they\u2019re stupid and take the focus off the point: I\u2019m the most qualified to be president. Period. End of story.\u201d<\/p>\n

<\/o:p><\/p>\n

Watch the new ad by clicking here<\/a>.<\/p>\n

<\/o:p><\/p>\n

The ad is running today on broadcast and cable channels in Iowa<\/st1:state> and will run soon in New Hampshire<\/st1:place><\/st1:state>, the campaign said in a news release.<\/p>\n

<\/o:p><\/p>\n

\u201cWe\u2019ve gotten a tremendous response to both these ads and the governor\u2019s record,\u201d Campaign Manager Dave Contarino said of the previous ads. \u201cThe excitement over the interview ads is clearly helping drive the governor\u2019s rise in the polls in both Iowa<\/st1:state> and New Hampshire<\/st1:place><\/st1:state>.\u201d<\/p>\n

<\/o:p><\/p>\n

Almost immediately after sending out a news release announcing the new ad, the Richardson<\/st1:place><\/st1:city> campaign sent an e-mail to supporters asking for money to help keep it on TV. In that e-mail, Contarino said the ads prove that \u201cthe governor is willing to communicate to voters and supporters in a way no one else does: directly, unvarnished and with a sense of humor.\u201d<\/p>\n

<\/o:p><\/p>\n

There\u2019s a good chance this continued clever marketing by the Richardson<\/st1:city><\/st1:place> campaign will help him climb again in the polls.<\/p>\n

<\/o:p><\/p>\n

New poll puts Richardson<\/st1:place><\/st1:city> at 10 percent in N.H.<\/span><\/p>\n

<\/o:p><\/p>\n

Meanwhile, a new poll shows Richardson keeping his 10-percent support in New Hampshire, but not gaining, after the June 3 Democratic presidential candidate debate in that state.<\/p>\n

<\/o:p><\/p>\n

The poll<\/a>, conducted by the University of New Hampshire Survey Center, had Hillary Clinton<\/a> at 36 percent, Barack Obama<\/a> at 22 percent, John Edwards<\/a> and Al Gore<\/a> (who isn\u2019t running) at 12 percent and Richardson in fifth \u2013 fourth if you don\u2019t count Gore. No other candidate was above 4 percent.<\/p>\n

<\/o:p><\/p>\n

Richardson<\/st1:place><\/st1:city>\u2019s support in the poll was up from 4 percent at the beginning of April, but Clinton and Obama also gained, with only Edwards losing significant ground. He was at 21 percent at the beginning of April. The new poll places Edwards squarely in the second tier with Richardson<\/st1:city>, and appears to indicate that his assault on Clinton<\/st1:place><\/st1:city> and Obama during the debate didn\u2019t resonate with voters.<\/p>\n

<\/o:p><\/p>\n

The poll surveyed 309 likely Democratic primary voters between June 6 and 10, and has a margin of error of plus or minus 6 percent.<\/p>\n

<\/o:p><\/p>\n

Those surveyed were also asked to name their second choice, and only 5 percent picked Richardson<\/st1:place><\/st1:city>. When it combined answers to the questions about which candidate was a person\u2019s first choice and second choice, and eliminated Gore from the results, the survey found that Richardson<\/st1:place><\/st1:city> had the support of 11 percent. Edwards had 14 percent, Obama had 24 percent and Clinton<\/st1:place><\/st1:city> had 39 percent.<\/p>\n

<\/o:p><\/p>\n

In the poll, 4 percent said Richardson<\/st1:city> is the strongest leader among the candidates, while Clinton<\/st1:place><\/st1:city> was named by 48 percent of those surveyed. Only 5 percent said Richardson<\/st1:place><\/st1:city> is the most willing to take an unpopular position if he believes it\u2019s the right one. Clinton<\/st1:place><\/st1:city> also had the most support \u2013 at 20 percent \u2013 in response to that question.<\/p>\n

<\/o:p><\/p>\n

When asked which candidate is the most believable, 10 percent said Richardson<\/st1:place><\/st1:city>, but Obama led the candidates with 25 percent. Obama was named most likeable by 40 percent, while Richardson<\/st1:place><\/st1:city> was named by 6 percent.<\/p>\n

<\/o:p><\/p>\n

Richardson<\/st1:place><\/st1:city> still has a long way to go. The candidate most likely to beat the Republican nominee next year, according to 37 percent of those surveyed, is Clinton<\/st1:city>, while 3 percent said that candidate is Richardson<\/st1:place><\/st1:city>. The answer to that question will be critical when Democrats cast their votes next year.<\/p>\n

<\/o:p><\/p>\n

Richardson<\/st1:place><\/st1:city> campaigning out west<\/span><\/p>\n

<\/o:p><\/p>\n

Richardson<\/st1:city> plans to let his new commercial work its magic in Iowa<\/st1:state> and New Hampshire<\/st1:place><\/st1:state> this week while he spends time campaigning out west.<\/p>\n

<\/o:p><\/p>\n

He\u2019s in the Los Angeles<\/st1:place><\/st1:city> area today attending fundraisers and holding a news conference. He\u2019s scheduled to spend time campaigning in Sacramento<\/st1:city>, San Jose<\/st1:city> and San Francisco<\/st1:city> on Tuesday, and be in Las Vegas<\/st1:place><\/st1:city> on Wednesday for an educational rally, a labor meeting and other events.<\/p>\n

<\/o:p><\/p>\n

On Thursday and Friday, he\u2019s scheduled to attend fundraisers in Minneapolis<\/st1:city>, Minn.<\/st1:state><\/st1:place><\/p>\n","protected":false},"excerpt":{"rendered":"

Gov. Bill Richardson began airing today the follow-up to two humorous television advertisements that are likely the primary cause of his recent climb in polls in Iowa and New Hampshire. After Richardson began airing the first two so-called \u201cjob-interview\u201d ads several weeks ago, he climbed from below the margin of error to between 8 and […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1839","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/posts\/1839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/comments?post=1839"}],"version-history":[{"count":0,"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/posts\/1839\/revisions"}],"wp:attachment":[{"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/media?parent=1839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/categories?post=1839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nmpolitics.net\/index\/wp-json\/wp\/v2\/tags?post=1839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}